Profiting from Thought Leadership brings together the world’s leading thought leadership practitioners.
While COVID-19 has changed many things in our world, the need for high quality insights into how to develop and market thought leadership is not one of them. Five days. 10 hours of best practices insight from experts at leading B2B firms on how to power up thought leadership marketing in your firm, and up your game and your career. Virtual break-out sessions with your peers to explore and discuss how to apply what you’ve learned. Access into our best practices research, frameworks and methodologies. All streamed live.
If your firm competes on thought leadership, our virtual conference is for you.
About the Event
What Topics are Covered
Thought leadership strategies that get company leaders, subject experts, marketers and sales leaders moving in lock-step; content development methods that produce big, compelling insights; digital marketing strategies and integrated campaigns that drive leads and revenue.
In the past, CMOs, editorial leaders, digital marketers and sales leaders from both small, middle market and large professional services and B2B firms such as McKinsey, MIT, Deloitte, Stantec, Dale Carnegie, Fidelity Investments, Infosys, and L.E.K. Consulting have attended.
How It's Delivered
Our traditional conference program has been split into five 2-hour blocks over a single week. No flights. No pesky hotel bills. And, no Zoom fatigue. Connect, virtually, with attendees from the West Coast to Western Europe.
“This event was helpful because it discussed the business goals you can realistically achieve with thought leadership. And, I learned specific tactics which I’m currently using to develop thought leadership that can generate leads and sales for my company.”
Stefan Riches, Director of Content Marketing, Stantec
“As we embark on our planning for the year ahead this event helped me to prioritize and focus efforts where they will make the most impact.”
Jennifer Price, Director of Marketing, Baker Newman Noyes
Steve Cokkinias, VP of Marketing and Sales, FMG Leading
Monday, 11/16 - Friday, 11/20
10:00 AM - 12:00 PM Eastern Daily
This year’s five-day virtual conference will meet from 10A – 12P EST (7A – 9A PST // 3P – 5P BST) each day. We’ll begin with an overview of our latest research findings and then dive into each of the seven capabilities of the most successful thought leadership marketers over the course of the week. Chock full of best practices and strategies from industry experts, this conference will leave you with actionable insights you can use to accelerate your company and your career in thought leadership. Speakers for this year’s conference include Deloitte, McKinsey, Accenture, Infosys, Harvard Business Review, Tata Consultancy Services, and Dale Carnegie & Associates.
Register For Event
$395 (£306 or €337)
Register by 9/30/2020
(£615 or €679)
Register after 11/6/2020
$595 (£460 or €508)
Register by 11/6/2020
Growth consulting, thought leadership development, and digital marketing for services and SaaS firms.
Comprehensive thought leadership consulting for B2B & professional services firms.
Phronesis™ Partners is one of the fastest growing research and intelligence firms, globally.