About
Profiting from Thought Leadership exists to advance the practice of thought leadership marketing. In order to fulfill our mission, we conduct industry-shaping thought leadership research and host an annual best practices sharing event.
Our research is designed to tease out the practices of the world’s best thought leadership marketers. Our event brings together well-respected senior marketers and CEOs to speak about their work. The event is kept purposely small to foster deep conversations between participants. Nothing is recorded. Nothing is streamed. The only way to participate is to register and attend.
FAQ
Who runs this?
Profiting from Thought Leadership is a collaboration between Bloom Group and Rattleback.
Is there a discounted room rate at the hotel?
Not at this time.
What is the dress code for the event?
Business casual.
Are meals served?
A continental breakfast and lunch is served on each day.
Is there a discount for multiple attendees?
Yes, there is a discount for 3 or more registered attendees from a single firm. Please contact Jason Mlicki for details.
Can I pay via a purchase order in lieu of a credit card?
Yes. Contact Jason Mlicki for details.
Other questions
If you have any additional questions that haven’t been answered by this site, contact Bob Buday at the Bloom Group or Jason Mlicki at Rattleback.
Profiting from Thought Leadership 2019
Fall, 2019
Boston
Location, Date and Speakers TBA
Speakers

Nick Johnson
Marketing Director, Thought Leadership Program
Salesforce

Jeanne Thompson
Senior Vice President of Thought Leadership
Fidelity Investments

Mark Staples
Executive Editor
McKinsey

Jeff Kehoe
Executive Editor
Harvard Business Review Press

Anisa Purbasari Horton
Assistant Editor, Leadership
Fast Company

Noah Schwartzberg
Senior Editor
McGraw-Hill Business Professional

David Light
Editorial Director
Accenture Research

Cathy Olofson
Chief Marketing Officer
Innosight

Serge Perignon
Global Head, Thought Leadership Institute
Tata Consultancy Services

Sarah Kulka
Chief Marketing Officer
L.E.K. Consulting

Steve Cokkinias
SVP, Market Development
FMG Leading

Angela Scenna
Director of Marketing
TBM Consulting

Doug Farren
Managing Director
National Center for the Middle Market, The Ohio State University

Daniel Cenzano
Head of Marketing and Communications, N.A. Commercial Insurance
Chubb Commercial Insurance

Gregory Fleischmann
Chief Marketing Officer
Lowenstein Sandler LLP

Bob Buday
Founder
Bloom Group

Laurie Cunningham
Director of Content Development
Bloom Group

Jason Mlicki
Principal
Rattleback

David Rosenbaum
Editor in Chief
Bloom Group
Register For Event
Early Bird
$1,995
Register by 7/31/2019
Super Early Bird
$1,495
Register before speakers, dates and venue are announced
Standard Rate
$2,495
Register by 9/30/2019